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Welcome to Jidi

Where Behaviour Drives Sustainable Results

Jamii Integrated Development Initiative (Jidi) is a Tanzanian, behaviourally informed systems advisory firm specialising in outcome- and impact-oriented PMERL, Social and Behaviour Change (SBC), Social Marketing and institutional strengthening. We integrate behavioural science, technical thoroughness, and facilitative learning processes to enable institutions to translate strategy into measurable, adaptive, and sustainable results.

Monitoring Systems Strengthening

Jidi works alongside partners to strengthen outcome- and impact-oriented monitoring systems that enhance performance management, accountability, and adaptive programme delivery.

Social and Behaviour Change (SBC) & Social Marketing

Jidi works alongside partners to strengthen behaviourally informed strategies that address the social, cognitive, and structural drivers shaping outcomes.

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Jidi applies a partner-centred, behaviourally informed approach that strengthens institutions from within. We begin with structured diagnosis, co-create context-responsive strategies, accompany implementation, embed learning processes, and support long-term internalisation of systems.

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Call us

+255 734 724 454

Mail Us

info@jidi.co.tz

Visit Us

Hanipha Office Park, Africana/ White Sands Road,

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